Junior golfer in a First Tee vest mid-backswing at Pebble Beach.

The Countdown is on

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September 18 – 20, 2026

PURE Insurance Championship

The PGA TOUR is pleased to have PURE Insurance as the title sponsor of this truly unique, time-honored event.

PURE is recognized nationally for its uncompromising commitment to excellence in the insurance industry, and their values pair well with our efforts in putting forth quality competition and charitable impact to create a successful partnership.

LEARN ABOUT US ABOUT THE TOURNAMENT
Smiling First Tee junior golfer in a blue polo finishing his swing.

FIRST TEE

Building Game Changers

By seamlessly integrating the game of golf with 
a life skills curriculum, First Tee creates active learning experiences that build inner strength, self-confidence, and resilience that kids can carry to everything they do.

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Instructor and First Tee kids practicing golf grips on a sunny day.

MEET THE PLAYERS

see The Stars in Action

Eighty PGA TOUR Champions legends pair up with First Tee juniors to compete at Pebble Beach Golf Links.

VIEW THE PLAYERS
A professional golfer in a light blue shirt completing a full swing on a tree-lined tee box
Golden hour sunlight illuminates a cliffside green and rolling fairways along the Pebble Beach coast

CHARITY

Charitable Efforts

Monterey Peninsula Foundation stages two celebrated golf tournaments: the PURE Insurance Championship, a PGA TOUR Champions event, and the AT&T Pebble Beach Pro-Am on the PGA TOUR. Each year, the community investments that stem from each of these golf tournaments support hundreds of nonprofits working to impact thousands of lives in California’s Central Coast region.

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PRESS & MEDIA

All The Latest News

Stay up to date with the latest news, press releases and tournament information.

VIEW ALL NEWS
September 16, 2025

Chevron celebrates 15 years of collaboration with First Tee with an $100,000 donation to First Tee College Scholarship Program

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Close-up of a young First Tee golfer in a blue patterned polo holding a golf club and looking off-camera
July 8, 2025

First Tee and PGA TOUR Champions announced today the 80 First Tee participants selected to play in the 2023 PURE Insurance Championship Impacting First Tee

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Golfers and caddies on a bright green near a large cypress tree and deep bunkers along the ocean
September 21, 2023

Chevron makes $100,000 donation for First Tee College Scholarships as part of Chevron’s Closest to the Pin Challenge at Pebble Beach

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A young golfer in a navy jacket holds the flagstick on a green overlooking a hazy mountain landscape
Volunteer using orange paddles to track a tee shot toward the ocean at Pebble Beach

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